Module 1: Why a Challenge?
Click on the tabs below to access this Module's Resource Links and Downloads
Your mission, should you choose to accept it…
Learn why a Challenge is such a powerful and effective marketing tool to sell your products in a way that is natrual, organic, non-sleazy, fun and efficient.
Why you need to do it:
Understanding the framework and philosophy behind a Challenge is crucial to the success of your Challenge because it will affect the type of Challenge you choose, the subject you will focus on, the content you will create, the marketing you will implement and consequentially – the results you will get.
What you actually need to do:
1. Watch the video.
2. Take note of anything in the video that surprised you or that was new to you or that is a bit different from what you originally thought, so that you can refer back to it in later modules and understand the logic and rationale behind it.
3. Head over to the Facebook group and share some of your thoughts/questions on this Module.
